Continuing my series on photo tips, here's #2: always include a "sense of scale" photo. It doesn't have to be your first (although it can) but it has to be in there.
And I suppose this kind of goes along with a bigger rule: always use all five photos. You get five, you're paying twenty cents for the listing, you might as well use all the spots. If a customer was holding your item in a shop, they'd get to turn it around, look at every side, hold it up, look at the detail, hold it against their skin, feel how rigid or floppy it is. The more you can do to communicate that information, the better.
So to give them a sense of size, include other items in the photo they're familiar with. I like pens and pencils (because I make pencil cases). I used to depend on coins, but someone clued me into the fact that people in other countries might not understand as well what size US coins are, so they might not be the best thing. Here are some other good listings I found.
This table looks great in a room like the one it's meant to be in:
I love the rice in this photo, it provides a great white background and gives us a sense of the width of these bangles.
Newspaper print tends to be a standard size and adds a lot of visual interest.
When in doubt, use a model!
Or your hand. Isn't this picture just lovely?